Magazines are not only a way to engage and entertain but to build a relationship of trust. If you are providing great content that meets users’ needs on a regular basis they will trust you. This is an example of one of the most successful magazines I developed for "El Corte Ingles", the biggest department store and shopping centre of Spain.
"El Corte Inglés" wants to try new ways to sell and they are restructuring all departments of culture and leisure. Being creative in many of their online campaigns I proposed the creation of a series of online magazines with the intention of enhancing their reputation and making it easier for them to achieve conversions and sales.
They will make a separate space for each department adding a different magazine with its own style.